Lamborghini Unveils Egoista At 50th Anniversary Celebration


Photos of the new Lamborghini Egoista concept.

The Egoista (which translates to "selfish" in Italian) is Lamborghini's 50th birthday present to itself. Other than the fact that it looks insane, has one seat and is powered by a V10, not much is known about it, but you would be safe in assuming that the Egoista will be an ultra-low production, high-cost car in the mould of the Reventon and the Veneno. It's definitely a dramatic thing to behold, but these low volume cars Lamborghini keeps building are starting to seem like distractions from signs that indicate a Gallardo replacement is still a long way off. Lamborghini did confirm however that the long-rumored Urus SUV would soon be entering production. For now, though, let's celebrate the fact that a car company like Lamborghini has been around for 50 years and they're still willing to build cars like the Egoista.